Personality Profile

Persona is looking for a detailed, consistent player who likes to do things right the first time. Your dedication and loyalty will be rewarded.

Job Summary

The Product Development Engineer is responsible for designing, developing, and refining sign products and systems from concept through production. This role works cross-functionally with design, sales, operations, and manufacturing teams to bring innovative and cost-effective sign solutions to market, balancing aesthetics, function, material, code compliance, and manufacturability.

Job Responsibilities

• Develop and/or review customer specifications to ensure proper design and manufacturability.
• Design signage based on customer-provided artwork and brand guidelines using established internal processes.
• Create and revise detailed 3D CAD models and shop drawings using SolidWorks.
• Complete full 3D CAD models and production-ready documentation for new products.
• Onboard and maintain customer specifications and documentation used by all internal departments.
• Manage prototype builds, testing, and evaluation to validate new product designs.
• Select appropriate materials, fasteners, lighting, and fabrication methods to optimize quality and cost.
• Ensure products meet applicable regulatory requirements (e.g., UL, ADA, local codes).
• Assist in cost estimating and quoting by identifying materials, labor hours, and vendor needs.
• Provide technical support for manufacturing teams and troubleshoot design-related issues.
• Research and integrate new materials, fabrication technologies, and industry trends into product offerings.
• Maintain accurate and organized engineering documentation throughout the product lifecycle.
• Support cross-functional teams during new product launches or design changes.
• Other duties as assigned.

Education and Experience

• Bachelor’s degree in Mechanical Engineering or related field required.
• 3+ years of product development or mechanical design experience preferred; signage industry experience a plus.
• Proficiency in Engineering Software (SolidWorks, Creo, Inventor, etc.) required. SolidWorks experience preferred.
• Working knowledge of materials (metals, plastics, composites), LED lighting systems, and manufacturing techniques (bending, welding, routing, printing, etc.).
• Strong written and verbal communication skills, with the ability to communicate technical information clearly across departments.
• Strong problem-solving skills, attention to detail, and a hands-on approach to prototyping and testing.

Position Type and Expected Hours of Work

This is a full-time, salaried, exempt position. Core hours are Monday- Friday 8:00 am to 5:00 pm.

Mental & Physical Demands

Mental Demands:

• Ability to interpret technical specifications, design intent, and client feedback.
• Strong attention to detail, accuracy, and consistency in drawings and documentation.
• Ability to work under pressure and manage multiple projects, deadlines, and shifting priorities.
• Creative problem-solving and critical thinking for developing innovative, cost-effective solutions.
• Strong communication and collaboration skills to work effectively across departments (engineering, manufacturing, sales, etc.).
• High degree of focus and concentration for extended periods when modeling or reviewing detailed designs.
• Capable of documenting and communicating complex ideas clearly in both written and verbal formats.

Physical Demands:

• Regular use of a computer with prolonged sitting and keyboarding (up to 8 hours/day).
• Occasional standing, walking, and bending when collaborating with production teams or during prototype evaluation.
• Ability to lift and carry up to 25 lbs. for materials, models, or samples as needed.
• Occasional travel to vendor sites, customer locations, or manufacturing facilities may be required.
• Visual acuity to read detailed engineering drawings and inspect prototypes or materials.
• Use of personal protective equipment (PPE) such as safety glasses or hearing protection while on the production floor.